With all the changes on the app recently, it has never been more important to make sure your account is optimised and attracting new people. In an ideal world, when someone new visits your Instagram profile, they immediately hit that follow button and start to engage with your content as it is right up their […]
Getting low views on your Instagram stories? Want to increase your overall engagement rate on Instagram? Well, you’re in the right place! Here, we are talking about all things engagement, why Instagram stories are so important and how to get more views on them. Ready? Let’s dive in! Why are Instagram stories so important? Instagram […]
If you ask any small business owner what their biggest challenge is when it comes to creating content for their social media, one of the top answers would be lack of time! Content creation is time consuming, there is no denying it. From coming up with ideas, creating scroll stopping graphics, writing impactful captions and […]
You’re aware that Instagram is a great place for you to raise brand awareness, educate your audience and promote you products or services but the problem is, so does everybody else! With lots of competition and only seconds to grab attention, the pressure is on to create stand out content and stay consistent with your […]
Want to know the best way to sell your products & services on Instagram? Through Instagram Stories! Whilst many put most if not all their efforts into selling in their feed posts, Instagram stories are in fact the best place to connect with your current followers (i.e. those who are already part of your audience […]
We all give careful thought to the content we’re posting as part of our social media strategy. We’ve got our content pillars, our brand tone of voice, calls to action – this all takes strategic thinking. But have you ever stopped to consider that the time you’re posting to Instagram is also highly strategic? Think […]
Ever wondered why social media managers/coaches go on at such length about Instagram engagement? It’s with good reason; it is called SOCIAL media, after all, so being social and engaging with your audience plays a significant role in this type of digital marketing strategy. Your audience will thank you, the algorithm will thank you…and you […]
Having an Instagram account for your business is just the beginning, to know how to reach new customers, build a community and grow your account, you have to start with the basics and understand the terminology. Whether you're totally new to Instagram or simply trying to get to grips with how it works, learning how […]
Instagram has over one billion active users worldwide so for business owners, having an active presence on the platform is a no brainer as there is no doubt that your potential customers are hanging out on there. However, growing a big following on Instagram doesn’t happen overnight. Growth can often be slow, frustrating and hard […]
Last week, a prospective client asked "I don't like to talk about me on social media, can I still use your system?". I replied without hesitation "rapide.ly is not for you". If you want to market and sell on social media, the most important thing you can do is put yourself out there, and I wouldn't have […]
