Contrary to popular belief, hashtags remain a powerful tool for making your content more searchable and extending its reach. In this article, we delve into everything hashtag-related and present the trending hashtags you should be using in 2024.
At the beginning of the year, we provided you with a comprehensive list of trending hashtags to boost your social media reach. As we hit the mid-year mark, it's time for a refresh! Social media trends evolve rapidly, and staying updated is key to maintaining a strong online presence. Here’s an updated list of the latest trending hashtags for various niches, ensuring your content remains relevant and engaging for the rest of the year. You can take a look at our original list here, and if you want to find out more about how to find hashtags and which ones to use for your strategy, take a look at this article.
Right, let’s dive into the top trending hashtags broken down by niche!
Top Trending Hashtags for Fashion & beauty
#Fashionista #SummerOOTD #VintageFashion #SustainableFashion #EthicalFashion #StreetStyle #FashionWeek2024 #OOTD #FashionLovers #BohoChic #ChicStyle #FashionForward #StyleInspiration #FashionDaily #DesignerWear #LuxuryFashion #MinimalistFashion #FashionBlogger #TrendAlert #HighFashion
Top Trending Hashtags for Fitness & Wellbeing
#FitGoals #FitnessGoals #GoalSetting #RecipetoSuccess #Wellness #Success #FitnessJourney #FitnessVlogger#SelfCare #FitnessWorld #FitGram #InstaFitness #MentalHealthMatters #HealthyLifestyle #FitnessMotivation #GymLife #WorkoutRoutine #FitnessCommunity #StayFit #ActiveLifestyle
Top Trending Hashtags for Food & Cooking
food, #foodporn, #foodie, #instafood, #foodstagram, #yummy, #delicious, #foodphotography, #foodlover, #foodblogger, #chef, #cook, #cooking, #baking, #recipe, #homecooking, #foodpics, #brunch, #dinner #healthyfood
Top Trending Hashtags for Travel
Travel #InstaTravel #TravelGram #Wanderlust #Adventure #TravelDiaries #TravelBlogger #WorldTraveler #TravelLife #SoloTravel #ExploreMore #PassionPassport #BeautifulDestinations #NeverStopExploring #RoamThePlanet #TravelTheWorld #LifeOfAdventure #GetLost #DiscoverEarth #GoExplore
Top Trending Hashtags for Art & Photography
# ArtOfVisuals #InstaArt #ArtisticExpression #FineArtPhotography #AbstractArt #CreativePhotography #VisualArts #PhotographyLovers #PhotoOfTheDay #PortraitPerfection #StreetPhotography #NaturePhotography #LandscapePhotography #BlackAndWhitePhotography #DigitalArt #ConceptualPhotography #VisualOfLife #Emotive #ArtisticSoul #CaptureTheMoment
Top Trending Hashtags for Entrepreneurship Business
#EntrepreneurLife #BusinessGoals #StartupJourney #SuccessStories #Leadership #OnlineBusiness #BusinessInsights #InvestmentOpportunity #SideHustle #Innovation #DigitalMarketing #SocialMediaStrategy #Networking #BusinessMentor #SmallBusinessTips #EcommerceSuccess #MotivationMonday #HustleHard #WomenInBusiness #FinancialFreedom
Top Trending Hashtags for Personal Development & Learning
#PersonalDevelopment #SelfImprovement #LifelongLearning #GrowthMindset #SelfGrowth #MotivationMonday #SuccessMindset #LeadershipDevelopment #MindsetMatters #GoalSetting #LearnAndGrow #PositiveMindset #SkillBuilding #ProductivityTips #EmpowerYourself #MentalStrength #DailyLearning #SelfDiscovery #MindfulnessJourney #ContinuousImprovement
Top Trending Hashtags for Tech
Technology #Gadgets #Innovation #TechNews #Electronics #GadgetLover #TechWorld #SmartTechnology #Techie #LatestTech #TechGadgets #TechSavy #TechLife #TechnologyRocks #FutureTech #TechToys #TechTrends #DigitalAge #TechGeek
Top Trending Hashtags for Home & Interior Design
HomeDecor #InteriorDesign #HomeInspiration #InteriorStyling #HomeStyle #HomeInterior #InteriorDecor #InteriorDesignIdeas #ModernHome #HomeDecorIdeas #HomeDesign #HomeStyling #InteriorInspo #HomeRenovation #LivingRoomDecor #BedroomDesign #KitchenDesign #BohoDecor #ScandinavianDesign #MinimalistDecor
Top Trending Hashtags for Animals & Nature
#Animals #Nature #Wildlife #AnimalLovers #NatureLovers #PetPhotography #NaturePhotography #WildlifePhotography #PetLovers #AnimalPlanet #Forest #Jungle #OceanLife #BirdWatching #AnimalRescue #OutdoorLife #EcoFriendly #SustainableLiving #Hiking #AdventureAwaits
Hasthags for Social Media Managers & Agencies
#SocialMediaMarketing #DigitalMarketing #ContentCreation #SocialMediaStrategy #SocialMediaTips #SMM #SocialMediaManagement #MarketingStrategy #ContentMarketing #InfluencerMarketing #SEO #BrandBuilding #CommunityEngagement #OnlineMarketing #SocialMediaGrowth #Analytics #MarketingTools #SocialMediaContent #ContentStrategy #EngagementTips
Hasthags for Make-up & Beauty
Makeup #Beauty #MakeupArtist #BeautyTips #MakeupLover #BeautyBlogger #Skincare #Cosmetics #MakeupTutorial #MakeupAddict #BeautyHacks #MakeupInspo #BeautyProducts #Glam #MakeupJunkie #NaturalBeauty #BeautyRoutine #MakeupGoals #SkincareRoutine #Flawless
There you have it ! An updated list of some of the top trending hashtags broken down by niche - we hope it inspires you!
Trending Hashtags best practices
When using hashtags in your content don't forget that there are a few best practices to bear in mind:
- Banned Hashtags - in an effort to keep the platform a safe place, Instagram regularly bans certain hashtags. This means that if you use a banned hashtag, your reach and visibility will be affected so be sure to make sure you avoid using any of these hashtags.
- Research – don’t just add hashtags to your post randomly, spend some time researching hashtags that your target market may be using and that relate to your niche and content.
- Where to add tags – on Instagram, make sure you add hashtags to your caption NOT the comments to ensure it is picked up by their algorithm.
- Don’t overdo it – while in the past adding the maximum number of hashtags to a post was advised, nowadays, a handful of niche and content specific hashtags are usually sufficient.
- Adapt to each platform – consider the platform you are posting on and what is hashtags are trending on there and what their best practices are. You can see a breakdown of this here.
- Adapt to your brand - Don't forget to adapt these trending Instagram hashtags to your brand by customizing them as much as possible. For example, you could add your industry or location to a hashtag to make it more niche. Or why not start your own brand hashtag and encourage customers to use it?
Hashtag Strategy
In conclusion, hashtags are here to stay in 2024 ! The strategic use of hashtags is crucial for any social pro looking to maximise the impact their social media content makes. In the fast-paced world of social media, understanding and using relevant hashtags by industry can significantly increase your brand's visibility and encourage engagement with your audience.
Using trending hashtags in 2024
To recap, hashtags are here to stay and adding trending hashtags and hashtags relevant to your niche helps you to increase your reach and make you easier to be found by users looking for brands like yours on social media – it’s a win win !
Managing your hashtags is easy with social media tools like rapidely which allow you to create hashtag lists and add them to your post captions in just one click (and then schedule them to auto post on your social accounts !). You can even ask the AI assistant to generate new trending hashtags for you. Try it out for yourself here – it’s super easy to create an account in just a few clicks (and it’s free to try out!).